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PR & Marketing Experience

2015

Project Officer CeweQuat Networking Day “Be Rich and Wise” with Commonwealth Bank (28th March 2015)
- Successfully invited reputable speakers: Anton Widjaja (Commisioner Es Teller 77) and Nilam Sari (Owner Kebab Turki Baba Rafi)
- 1 page full media coverage on Sindo Newspaper
- For only 12 days of event campaign, successfully gain 35 RSVP and 26 participants (exceed KPI which 30 RSVP and 25 participants)

Social Media Officer for Youth Market 2015 at Grand Indonesia (18th-22nd February 2015)
- Increase 80% instagram followers during event
- Create editorial plan for instagram feeds

Project Officer PPKD (Pusat Pelatihan Kerja Daerah) West Jakarta Local Government Roadshow (1st- 3rd September 2014)
- Fulfill full event services to promote government training centre trough 3 school in West Jakarta Area

Social Media Coordinator for Kota Tua Creative Festival 2014 (21st-22nd June 2014)
- Gain more than 4000 twitter followers within 2 days
- Create editorial plan for Facebook page, Instagram, and Twitter

External Project Officer CeweQuat 100% Giveback (3rd May 2015)
- Establish partnership with 22 communities and 6 media partners to promo event within 3 weeks
- Media coverage on ANTV, Indosiar, TVRI, Woman Radio, etc

2013-2014

Public Relations at Mindtalk.com
- Increased  apps traffic > 300% in partnership with Blackberry Indonesia
- Created Marketing PR & Strategies for online and offline, such as Calvin Jeremy Music Video Hunt with - - Universal Music Indonesia
- Maintain media relations and publication. Several of Mindtalk.com  publication are available at major media outlets such as: NET TV, Kompas TV, Koran Jakarta, Media Indonesia 
- Handled media partners, both national and international events such as Metallica Live in Jakarta Concert 2013, Asian Dream Cup 2014, and various campus events


2008 - 2012 (Experience during university period)

Paramadina Campus Ambassador 2010/2011
- Responsible as campus representative both online and offline activities
- Being talent for campus advertisement in billboard, magazine and others

Press Team for Science Film Festival 2010 
(Joint program between Goethe Institut and Paramadina University)
Assisted Science Film Festival Press Conference and successfully invited representative from UNESCO, the German-Indonesian Chamber of Industry and Commerce (EKONID), PT. Bayer Indonesia

Public Relations Committee of Sahur on the Spot BEDAK (Berbagi dalam Kemerdekaan) (2010)
- Handle marketing collateral 
- Created social media campaign 

Public Relations Asst. for National Writing Competition and Workshop (2009)
(Joint program between Koran Jakarta and Paramadina University)
- Maintained relationship and communication channel between Koran Jakarta and Paramadina University
- Responsible for call centre and Q&A services
- Assisted to spread competition and workshop information using social media

10 comments:

  1. Hai sha...
    Proud of you.. Gak salah aku belajar menjadi seorang PR professional dari km. Seneng bgt pernah dpt kepercayaan untuk kerja bareng dalam salah satu event km.. Banyak hal yg aku ambil dan pelajarin. Dari km aku belajar disiplin, tegas namun tetep humble.. Thx you yah she udh byk ngajarin aku, skrg aku bs sprti ini Karena km ๐Ÿ˜Š

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    1. Dear Chika,
      Komentar kamu really made my day. Alhamdulillah.
      Semoga kita bisa kerjasama lagi ya di event lain! Seneng bgt bisa kenal kamu baik secara personal maupun profesional.
      Love!

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  2. 3 descriptions for you dear, Public Speaking expert, Superb PR and the greatest friends for me. Love ya! *ketjupbasah*

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    1. Speechless! Alhamdulillah bisa dapet pujian dari org sekritis kamu, babyboo!
      Thank you! Jadi kangen zaman kerja bareng di mindtalk xx

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  3. Since working with her in Young On Top, Sasha has shown a great leadership and character completed her task. Her capabilities to work in tight deadline and under pressure made her very reliable doing any task given to her. She also a funny person who can make people feel comfort talking to her. Al het beste voor u, from Amsterdam with love.

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    1. This comment is overwhelming bgt. Kayak dapet recommendation di LinkedIn. I heart it so much ^^
      Thank you for being great friend and partner trough so many years!
      Al het beste voor u! From Jakarta with kiss. Smooch!

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  4. Newsfeed di facebook menampilkan link blog ini dan seketika langsung klik. Wow, Sasha just made it! Baru satu minggu diobrolin dan udah jadi. Sasha mah gitu orangnya. Konsisten, tanggung jawab dan visioner. Sasha juga sangat analitis dalam menyelesaikan masalah. Orang yang berani mengritik, memuji dan selalu menyuport teman. So proud of you Sha! i learn a lot from you :)

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    1. LMAO! Didi pake terms: "Sasha mah gitu orangnya"
      Iya nih... This is one of my goals, revamp blog dan ngisi konten yg represent myself honestly... Alhamdulillah bisa kelar less than a week, astonishing banget.
      Kenangan pas Youth Market kemaren mungkin yg bisa bikin kamu menilai sosok Sasha. Aku jadi inget pas lima hari kita pulang menjelang tengah malam, tidur diatas jam 1 pagi dan jam 8 pagi udah standby di venue. It's true anyway, aku berani banget mengkritik (kejadian kan di hari kedua bazaar? lol!). Makasih juga dibilang konsisten, visioner, setia kawan dan lainnya. Aku juga byk belajar dari kamu. Let's keep in touch and always support each other! xoxo

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  5. You are always really good at what you are doing! keep posting and be here again soon! *Kiss kiss*

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    1. Thank you Findri! I will going back to Berlin very soon! Kiss :*

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